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Web User Prediction by Integrating Markov Model with Different Features

John paul




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Abstract Prediction with the help of the different features is an important branch of data mining. This work utilizes all the features of the web mining such as web content, web log, and web structure. All these are utilize to understand the the user behavior and with the Ant colony technique. This technique for learning make the task easier to predict the next page of the user base of the pattern follow by an ant. Experiment shows efficiency that about 85 % for single and 82 % for two element are correct from this technique. It has observed that learnining time has also been improved, means ant required less iteration for generating correct sessions. Conclusions World Wide Web has necessitated the users to make use of automated tools to locate desired information resources and to follow and asses their usage pattern. Web user prediction introduce to reduce the user access latency problem of the internet; its success mainly relies on the accuracy of web page prediction. Ant colony is the most commonly used pattern finding technique. It include initial phenomenon values are set by the frequency of the links use user. Our results shows that by the utilization of all the features of the web ant behavior is utilize which also generate the same sequence of element as per the real user session with an accuracy of 85 %. In future one can consider average time duration on the web page a next page selection factor for increasing the accuracy of the work.

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Software Requirement :   MATLAB 2012 and Above

Hardware Requirement :   RAM: 2GB, Processor 2.2Ghz

Application :   Web data mining is the process of applying data mining techniques to Web data. Research in this area has the objectives of helping e-commerce businesses in their decision making, assisting in the design of good Web sites and assisting the user when navigating the Web. The World Wide Web data mining focuses on three issues: Web structure mining, Web content mining and Web usage mining.

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